FLOCK ROLLS OUT FIRST SOCIAL WEB BROWSER BASED ON SUPERFAST CHROMIUM PLATFORM

The dramatically new Flock lets Internet users get more from their browser by allowing them to consume their social media and Web content as it occurs, discover the best of the Web through their friends, and better manage and nurture their valued relationships by staying connected with anyone at any time while they browse for work or fun.

 

 

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FLOCK ROLLS OUT FIRST SOCIAL WEB BROWSER BASED ON SUPERFAST CHROMIUM PLATFORM

 

New Flock Browser Becomes Hub of Identity, Discovery and Social Communication

 

Menlo Park, Calif.—June 16, 2010—Flock, Inc, originator of the Social Web Browser™, today announced a complete redesign of their pioneering product, making it the first and only social Web browser built on the superfast Chromium open source platform. FlockŪ is intended for active social media users, and anyone who seeks to better manage the large volume of information and relationships they interact with online each day. The dramatically new Flock lets Internet users get more from their browser by allowing them to consume their social media and Web content as it occurs, discover the best of the Web through their friends, and better manage and nurture their valued relationships by staying connected with anyone at any time while they browse for work or fun. The company also announced that Google’s industry-leading Web search is the new default in the Flock browser.

 

Today’s social Web user is forced to constantly move between their destination sites such as Facebook, Twitter and YouTube, in addition to sorting through RSS feeds and other information, to keep abreast of everything that is happening on the Internet.  The new Flock browser cuts through the clutter by including the ability to create groups organized by people, topics and information. With Groups, users can “Channel Surf” the Web by switching the view of the scrolling sidebar between the conversations and information they are most interested in at any moment. The new Flock browser also reveals the What Your Friends Are Saying™ feature across multiple social networks that delivers personal, real-time search results across favorite bookmarks, RSS feeds, videos, friend status updates and shared content. 

 

“Our interactions with people online have changed everything about the way we discover, shop, work and play,” said Shawn Hardin, CEO of Flock. “The new Flock is designed to naturally complement the value we place in relationships and puts you at the center of your friends and their conversations while you browse the Web. Conventional browsers like Internet Explorer and Safari aren’t built to bring together the conversations and content that matter to each user. Flock is the only browser with the best of the social Web built-in.”

 

The powerful, new features of the Flock Social Web Browser allow users to:

 

  • Surf the Web with incredible speed.  Flock starts up instantly and loads pages and complex Internet applications faster than Microsoft Internet Explorer or Mozilla Firefox.

  • Expand one’s social universe to include all social media assets in one place – videos, pictures, status, tweets, favorites, feeds and history.   Anything that lives in the social network world now lives in the browser, presented in a way that is clean and easy to see and use.  Add multiple social networks, including Facebook, Twitter, Flickr and YouTube along with any RSS or ATOM feeds in one, easy-to-access place.  Update status on Facebook and multiple Twitter accounts from the same location. Integrated support for business networking site LinkedIn is in development and will be available later this summer.

  • Cut through the clutter with Groups and “Channel Surf” the Web.  Simply click to edit or drag and drop to group people, topics, news, information and RSS/ATOM feeds.  Group friends and others from different social networks along with content feeds from any Web site.  Organize people and content in whatever way the user likes (e.g., baseball friends and sports scores, school buddies and alumni news, professional contacts and industry events, etc.)  See the information from the people and places users care about and view only the groups they are interested in at any given time. 

  • Always be a part of the conversation.  Log in from anywhere to get friends, feeds and groups, located conveniently in both the browser screen and in the right-hand scrolling sidebar designed to complement the browsing experience. 

  • From the URL bar or the sidebar, only Flock Explore™ lets users search and discover what friends, feeds, and favorite Web sites have to say on any topic of interest. Search the Internet using Flock’s new default search engine, industry-leader Google.

  • Tweet or post to Facebook or share content with one click.  Respond, reply and retweet without leaving the page a user is on. 

  • Share effortlessly while browsing. Start a conversation by sharing any Web content no matter where it originates from.  Users have full control to choose to make their favorite sites and feeds public or private. 

  • Link multiple social profiles to one person via “click and drag”, and access that information in the browser.

  • Use the browser that affords Web content the greatest amount of screen real estate available on the market. The new Flock browser has been designed to maximize the on-screen space available for Web sites, pages and applications; and to minimize the screen real estate required for the Flock browser, including its tabs and buttons.  Flock’s user interface occupies less on-screen real estate by default than Internet Explorer, Firefox, Safari, Chrome and Opera.

  • Create an account and back up favorite bookmarks, Groups, RSS, content and settings online – once.  Always have access to people, content and groups any time, from anywhere.

  • Extensions allow users to further customize their Flock browser experience. And because the new Flock browser is built on the same technology as Google Chrome, the catalog of options is expanding rapidly, with thousands of Chrome extensions available to choose from today.

 

Flock is the number one desktop application on Facebook and is ranked in the top 100 most popular of all Facebook apps (out of more than 550,000 apps currently on the Facebook platform.)  Flock is also ranked the sixth most popular browser operating iin  in Europe (Source: Net Applications) and is currently being offered on Microsoft’s Browser Choice Screen to over 192 million users in the European Union.

 

The new Flock browser for Microsoft Windows is accessible now and free to download and use at http://www.flock.com. An Apple Macintosh version will be available later this summer.

 

About Flock, Inc.

 

Flock, Inc delivers the only social browser designed on the superfast Google Chromium open source platform to cure information overload and enhance the active online social user’s experience. With the Flock social Web browser, users can instantly discover, enjoy and share the relationships and content they are passionate about.  Flock has won numerous awards, including The Webby, The Eddy from MacWorld, 5 out of 5 stars from CNET, the SXSW Community award and “Best Product of the Year” from VIATeC. Flock is frequently recommended as among the best free software available anywhere on the Internet, including "Best of Software" lists from PCWorld, Webware, and most recently PC Magazine's list “The Best Free Software of 2010”.  Flock was founded in 2005, is headquartered in Menlo Park, CA and has offices in British Columbia, Canada.  The new Flock browser is free to download and use at http://www.flock.com.

 

 

Flock is a registered trademark and Social Web Browser and What Your Friends Are Saying are trademarks of Flock Inc. Other company and product names may be trademarks of their respective owners.